Meet our Team.

We are family people – We believe in doing the right thing – And yes! pb&j sandwiches are packed in our lunchboxes quite frequently.

You

You

CEO

Early on it was decided that neither brother would be CEO. Instead, we would look to our customers as CEO. We know this sounds a little cliché but it truly is the methodology of our team. You are the boss… thank you for the opportunity!

Bobby Franzo

Bobby Franzo

Co-Founder, COO

Co-founder and team lead, Bobby started pb&j TV while in his sophomore year at Louisiana State University. A background in logistics and operational expertise, he has coordinated the development of the pb&j national brand before age 25.

Rick Franzo

Rick Franzo

Co-Founder, CTO

A co-founder and father of 3, Rick is the lead designer and architect of the pb&j Webcasting platform. Rick oversees and manages the pb&j development team, systems, and web securities. He also thinks he has the best jokes on the team!

Jonathan Hewitt

Jonathan Hewitt

VP of Program Operations

With an M.B.A and experience as a team lead for Americorps – a national nonprofit organization, Jonathan oversees the pb&j service department and directs program operations. He is the ‘Go-To’ guy around here … Mr. – “I got your back.”

Samuel Slater

Samuel Slater

Customer Experience Director

A true family man, Sam not only brings a smile to work everyday, but he brings an expertise in public relations. He is the point man for our customer service team and coordinates, manages and oversees a user base of 65,000+ end users! He’s the man.

Jeremy Smith

Jeremy Smith

Brand Development

Jermey is our design and brand strategist. With a background in media, web infrastructure, and graphic design, Jermey’s skills and creativity breathe life into the pb&j brand. He makes us look good!

Donna Ferrell

Donna Ferrell

Customer Account Manager

Donna brings a combination of both school and family background to our team. With elementary teaching experience and a SUPER mom of 2, Donna manages family accounts and is part of our customer support team. She’s the office mom too!

Alex Briggs

Alex Briggs

IT Specialist

Alex has an extensive background in IT knowledge, network communication, and database services. He is our lead IT support for equipment and network services. Everything is ‘all systems go’ with Alex!

Recent Blog Posts

Learn from the top thought leaders in the industry.

Once upon a time . . .

A true hallmark story it may be, our journey towards a national brand has been quite remarkable to say the least! What originated from a desire to improve quality and standards in the Childcare Industry steered two brothers into developing the most highly sought after childcare program in America. Peanut Butter and Jelly TV was founded in 2008 and implemented their first webcam program in a small center in Mandeville, LA . . . little did they know, there impact on the childcare industry would be echoed across the nation. Today, the PB&J TV Webcasting program is bringing peace of mind and smiles to families across the country!          . . . To Be Continued Our Team . . . Bobby and Rick Franzo, simply put, are the pieces to each other’s puzzle. With the advanced technological background Rick brings to the table combined with Bobby’s logistics and operational expertise are the pillars this company stands on. But none of this would be relevant without a foundation. This foundation is the exceptional customer service provided by our Family Concierge HQ. Our Webologists and management team are our secret ingredient for delivering ‘5 star’ customer service. Aside from all this, PB&J TV is reinforced with a national infrastructure of IT network personal, supply chains that stretch from Houston, TX to Beijing, China, and a number of affiliated licensed/insured installation teams. This is our recipe for...

Are you competing on a Millennial Frontier?

Just like you, there are a number of early care facilities within the available marketplace that provide a caring environment reinforced with a solid curriculum… even at a competitive rate! By leveraging what has now become one of the largest trends in our Industry, child care owners are re-establishing their competitive advantage by implementing a Webcasting program like pb&j TV. Set yourself apart by embracing a 21st century technology that truly captivates your millennial age clientele! What is now become one of the largest trends in our Industry, Childcare Webcasting gives business owners the capacity to re-establish their competitive advantage. Set yourself apart by embracing a 21st century technology directly targeting your millennial age clientele! Looking for great results? pb&j TV ‘GUARANTEES’ a boost in enrollments within 3 months or less! We have spent years designing a program that not only caters to family enjoyment and empowers administrators, but has given our partner centers a tremendous BUSINESS advantage! Below are years’ worth of collected data from childcare facilities across the country . . . See for yourself!  100% of pb&j TV partner facilities have significantly increased their enrollment with the implementation of pb&j TV! 2.78 New Enrollments per month will directly credit pb&j TV for their choice in Childcare services. Enjoy a 7.8 out of 10 ‘tour-to-conversion’ ratio! 57% of the centers that feature pb&j TV generated a waiting list within the first year. 500% and higher average return rates make the pb&j TV program over 4 times as effective as the highest ranking Television commercial campaigns and over 22 times as effective as the Phone book dollar for...

Marketing to Millennials

Marketing to the parents from the millennial generation, those that are walking into a new part of their lives, requires a new approach. You cannot market to these new parents in the same way that you did their own parents, and you cannot market to them in the same way that you did before they were parents. You have to look at this with their new desires, standards, opinions, and needs in mind. If you are attempting to push them into the same box as their parents or if you are failing to see their changes, it is unlikely that you will successfully market to them. Their level of involvement and their dependency on technology when raising their children, as examples, differ greatly from their parents. You also have their personal changes, such as where they shop, what they prefer, and what they want. Overall, this is a new market with new needs. You have to keep this in mind if you are trying to market to them. The millennial generation differs greatly from their parents’ generation. Millennial parents have greater involvement without attempting to overburden their children’s schedules, they care deeply about the environment, and they have a more updated and modern view of what their children should have. How they embrace technology is a great example of this. They want to use technology fully to ensure that their children are receiving top quality care and have every advantage in life. Their actions and choices reflect the continuing changes society is making. They prefer modern approaches to care, thought, products, and raising a child in general. Many of...

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